The most diverse dance crew.
For the HO23 Nike & Snipes campaign, we celebrated the connexions made through dance. To do so we created the most diverse dance crew, introducing : the Snipes Crew.
After telling their stories, we released a film starring this Dream Team. This film references the place where all the hip hop dance styles and energies meet : the Cypher.
After telling their stories, we released a film starring this Dream Team. This film references the place where all the hip hop dance styles and energies meet : the Cypher.
An event to create connexions.
To reveal this incredible dance crew the Paris dance scene to follow their step by connecting with each other, we created : LE JAM. An event made for all types of dancers to create connexions, through cyphers too. We took advantage of this opportunity to bring our to the public by making them perform there and inspire the young generation with a talk dedicated to the best dance schools students of Paris.
Client : Snipes & Nike
ACD : Cassandre Gouraud
Art Direction : Jessy Kikabou
Director : Marius Gonzales (Main Film)
Director : Mangua (Episodes)
Production : Miles
Agency : YARD
ACD : Cassandre Gouraud
Art Direction : Jessy Kikabou
Director : Marius Gonzales (Main Film)
Director : Mangua (Episodes)
Production : Miles
Agency : YARD
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